
The biggest Service Provider focused event in Europe.

17 & 18 March 2021

Virtual Events




Established by Cavell in 2015, our flagship event Cloud Comms Summit is the leading and largest vendor-agnostic event for Service Providers focused on the Cloud Communications industry.
Cloud Comms Summit Europe provides a focus on European markets, making them essential to attend for any service providers operating or planning to expand here.
agenda
We’re currently working on building our agenda, sign up for updates to be the first to know more.
How will Cloud Comms Summit Europe inspire your next big development?
Day 1
1:30 PM CET
Meet your industry peers and our hosts!
1:50 PM CET
Making the most of a Virtual Cloud Comms Summit
The Cavell team will be taking you on a tour of our Virtual Events platform – Hopin. Introducing best practices, all networking features and our virtual expo section.
2:00 PM CET
Navigating the "next normal"
In this session, Cavell’s Executive Director Matthew Townend will be taking the audience through how to prepare for the future, what services do you need to look at, how the competition is changing, and ways in which to navigate the “next normal”.Â
Segment due to run for 30 minutes.




Matthew Townend
Executive Director,
Cavell Group
2:30 PM CET
A Safe Return to the Office and Ensuring Business Resiliency in 2021
The need to redefine business resiliency has become stunningly clear in 2020. Yesterday, resiliency meant ensuring that applications and data would be always available and secure. But the 2020 events did not impact applications and data. Instead, they disrupted the workforce and the workplace. Offices closed, the workforce stayed home, and we sprinted to provide access to Online Meetings so work could continue, and companies could survive. To thrive in an ever-changing future, we need to redefine business resiliency by reimagining and redesigning our workforce and workplaces for the future of work.



Jeff Boslem – Regional Dir. Head of SP & Partner Collab., Cisco
Speaker to be announced
2:40 PM CET
Overcoming COVID, Channel and Customers challenges
This roundtable discussion will have a range of service providers discussing how they have been navigating and overcoming the consequences of COVID-19. This session will also look at the latest channel and customer challenges that the European cloud comms industry has faced. This session will also examine the possible solutions providers will have to build in the future to remain relevant in this new world. Segment due to run for 40 minutes.




Matthew Townend
Executive Director,
Cavell Group






Chris Wade – CMO & CPO, Gamma Communications


- What key changes are here to stay?
- How will these changes effect the way you run your business?
- What impact do you think this will have on service providers product portfolio in the future?
- Do you think IT & communications irreversibly interlinked?
- Are Hyperscalers the key competition of the future?
3:20 PM CET
Break - Speed Networking Roulette & Virtual Expo
Make yourself a coffee and meet new connections and chat with old friends, exploring the Virtual Expo hall and Speed Networking Roulette. Segment due to run for 10 minutes.










3:30 PM CET
Staying Ahead in a Competitive Market
Reflecting on the increasingly competitive market, Patrick will share how Service Providers can differentiate their offering and will discuss the importance of integrations, automations, and customizations in creating growth opportunities in 2021 and beyond.




Patrick Sullivan – COO & Co-Founder, 2600Hz
Speaker to be announced
3:40 PM CET
Innovation in the Roaring 20's
This session will be bringing together some of the leading vendors and tech companies to explore what developments the industry should be expecting, how the future of innovation will look like and what impact it will have on service providers. Segment due to run for 40 minutes.





Dominic Black – Director of Research, Cavell Group




Patrick Sullivan – COO & Co-Founder, 2600Hz




Mike Wilkinson – Senior Director UC & Collaboration, Metaswitch




Jed Pell – Manager of Collaboration Sales Specialists, Cisco
Speaker to be announced
- Where will collaboration take the industry next?
- How do vendors and tech companies continue to innovate throughout COVID-19?
- How important are integrations and the ecosystem in a newly converged IT & telco world?
- How will service providers create value around your portfolio of services in the future?
- What is a future trend you think service providers should pay attention to?
4:20 PM CET
Break - Speed Networking Roulette & Virtual Expo
Make yourself a coffee and meet new connections and chat with old friends, exploring the Virtual Expo hall and Speed Networking Roulette. Segment due to run for 20 minutes.










4:40 PM CET
How to prepare your business for M&A
What are some of the key considerations investors keep in mind when looking for their next business opportunity? How do you add financial value to your business? What issues to consider before a deal? Get all your M&A questions answered in this session. Segment due to run for 40 minutes




Matthew Townend – Executive Director, Cavell Group


Andy Monroe – Managing Director, Q Advisors


Marcus Allchurch – Partner, Acuity Advisors
Speaker TBA
5:20 PM CET
Tech Innovation Awards
Tune into a series of 3-mins tech talk presentations from some of the most exciting tech companies sharing their latest developments and solutions in cloud comms. Join us here where you’ll have the opportunity to vote in our live poll! Segment due to run for 40 minutes.


Dominic Black –Â Director of Research, Cavell Group


Richard Parker – AVP Partner Ecosystems, Console Connect by PCCW Global


Trefor Davies – UK Managing Director, Netaxis Solutions


Iain Sinnott – Sales and Marketing Director, Uboss


Lee Mansell – Head of Product Management, Mondago


Simon Hughes – Business Development Manager, Akixi



Jonathan Clark – Regional Product Marketing Manager EMEA, Poly
6:10 PM CET
CCA's Thought Leadership Forum
Join us as we wrap up the event with four exciting open discussion sessions around industry best practices with the Cloud Communications Alliance!





Todd Carothers – Executive VP of Corporate Strategy, Alianza



Craig Decker – Managing Director Cisco Cloud & Hosted Worldwide, Cisco



Curtis Peterson –Â SVP Operations, RingCentral



Sanjay Srinivasan –Â Chief Architect, Business Services, Vonage


Scott Hoffpauir – Managing Partner, True North AdvisoryÂ


Hilmer Rivera – Global General Manager, Honeywell
- The UCaaS, CCaaS, CPaaS bundle
- 2021 – The year of Integration
- The mobile cloud communications world
- The new Digital Marketplace and Go-to-Market
7:10PM CET
"Cheers" by CCA - Bring your own beverage
Make yourself a coffee and meet new connections and chat with old friends, exploring the Virtual Expo hall and Speed Networking Roulette.Â





Day 2
1:30 PM CET
Welcome back to Day 2 of Cloud Comms Summit Europe!
This pre-event session is the perfect time to network and catch up about Day 1 with your industry peers.
1:50 PM CET
Making the most of a Virtual Cloud Comms Summit
The Cavell team will be taking you on a tour of our Virtual Events platform – Hopin. Introducing best practices, all networking features and our virtual expo section.
2:00 PM CET
UCaaS market: Differences, developments and dynamics
This session will consist of a presentation delivered by Cavell’s Director of Research Dominic Black on how the markets are evolving, covering our latest market research and focusing on big dynamic changes for features, pricing and more. Segment due to run for 30 minutes.





Dominic Black – Director of Research, Cavell Group
2:30 PM CET
UC & Collaboration - Weaving Together the Hybrid EnterpriseÂ
Today’s enterprises are no longer the single solution, one-tool-for-all environments of years gone past. The COVID-19 pandemic has left many to stitch together a patchwork of communications environments – some on-premise, some in the cloud – leaving them with a daily administrative headache. The Metaswitch enterprise collaboration portfolio offers operators everything they need to provide their customers with an integrated mesh solution, particularly around voice, meeting all their new found requirements.




John Tucker – VP Product Line Management, Metaswitch
Speaker to be announced
2:40 PM CET
Enhancing Customer Experiences in a Remote World
For the past year, the pace of change in the industry has seen unprecedented acceleration and as a result, customer requirements and the best practices to meet them have significantly changed. This session will explore all aspects of customer experience, technology needs, contact centre requirements, solutions and more. Segment due to run for 40 minutes.





Dominic Black – Director of Research, Cavell Group


Chris Marron – Director of Competitive & Market Intelligence, 8×8


Adrien Bordet – Head of Carrier Partnerships, Aircall


Gregg Widdowson – Director of Sales Engineering EMEA, NICE inContact



Brian Gilman – VP Product Marketing, Vonage
- How has customer engagement changed in a COVID-19 world?
- How have you to change your technology or products to meet these changing requirements?
- How important are technologies like AI, ML, in the customer engagement experience?
- How do CPaaS, CCaaS and UCaaS intersect in the future?
- What comes first: CRM or Contact Centre?
3:20 PM CET
Break - Speed Networking Roulette & Virtual Expo
Make yourself a coffee and meet new connections and chat with old friends, exploring the Virtual Expo hall and Speed Networking Roulette. Segment due to run for 10 minutes.










3:30 PM CET
Industry Vision Keynote
Keynote speaker will share views on the market and their vision of the future of the wider industry in a 10-minute presentation, full details will be announced soon.



Magnus Falk – CIO Advisor, Zoom
Speaker to be announced
3:40 PM CET
Microsoft Teams: Adding Value
This session will explore not only how service providers can best capitalise on the Microsoft Teams opportunity, but also what challenges this entails and how to best equip your business to overcome them. Segment due to run for 40 minutes.


Patrick Watson
Senior Research Analyst, Cavell Group


Robert Garcia – Managing Director, Resonate UCC


Thomas Perkins – Head of Product, Kerv Group


Christophe Beaud – CEO, Peoplefone


Ben Lee – Microsoft Technology Lead, LoopUp
- Explanation of business and involvement with Microsoft and Teams?
- What are the different options for Service Providers to explore when they consider incorporating Microsoft Teams or supporting products into their portfolios?
- Where can service providers look to leverage the most value from the portfolio adoption of MS Teams?
- Are collaborative solutions, like MS Teams, most relevant to large enterprises directly rather than through a channel model to smaller businesses?
- Have we seen Microsoft Teams have particular success in different vertical or geographical markets?
4:20 PM CET
Break - Speed Networking Roulette & Virtual Expo
Make yourself a coffee and meet new connections and chat with old friends, exploring the Virtual Expo hall and Speed Networking Roulette. Segment due to run for 20 minutes.










4:40 PM CET
New Channel Approaches in an IT & MSP-Led World
As the channel goes through continued changes, new considerations for service providers arise, from training to global models, integrations, capabilities and more. This session will address all the key questions aiming to unveil what are some of the practical implications brought by the latest channel approaches and the essential requirements for success. Segment due to run for 40 minutes.




Matthew Townend
Executive Director,
Cavell Group


Laurent Silvestri – Director, Destiny


Iain Sinnott – Sales & Marketing Director, Vanilla IP


Ian Rowan – Country Manager for UK & International Partners, Wildix
Speaker TBA
- What is the impact of the convergence of IT and the traditional comms channels?
- What impact does the merging of IT and telco channels have on the market?
- How do service providers react to the different requirements of IT versus traditional telco channels?
- What is the impact of different commercial models (e.g. agency, master agency, wholesale, etc.) on the channel marketplace?
- Is there a requirement for global/European channel programmes in this space?
- Where do you see channels creating value in the future? How do you enable your channels to differentiate themselves?
4:40 PM CET
It isn’t just about Brexit!: Major Regulatory Trends in 2021
Segment due to run for 40 minutes.


Matthew McDermott
Chief Business Development Officer, Access Partnership
4:40 PM CET
Learnings from serving the US market
Segment due to run for 40 minutes.


Myron Wallace – Associate Director North America, Cavell Group


Alan Rihm – CEO, CoreDial


Dan O’Connell – Chief Revenue Officer, Dialpad



Jill Purse – Head of Product Marketing, Global SPs, RingCentral
Speaker TBA
- How has COVID-19 effected the US market?
- What are the big trends you see in the US cloud comms market?
- What are the main differences you perceive between the US and European markets?
- How important do you think it’s going to be to have global and international partners?
4:40 PM CET
Understanding Network Strategies for SPs in 2021
This session will consist of a presentation delivered by Cavell Group’s Senior Research Analyst, Finbarr Goode Begley and Antonio Sardinha, Director. Here they’ll cover the latest SD-WAN market trends, explore network strategies, and how companies should approach segmenting their businesses. Segment due to run for 40 minutes.



Finbarr Goode Begley –Â Senior Research Analyst, Cavell Group



Antonio Sardinha – Director, Cavell Group
5:20 PM CET
Workplace of the future
Segment due to run for 40 minutes.





Dominic Black – Director of Research, Cavell Group



Glynn Jones – Global Head of Voice Sales Acceleration & GTM, Poly




Mark Needham –Â EMEAR Hybrid Workplace Lead


Magnus Falk – CIO Advisor, Zoom
Speaker TBA
6:00 PM CET
Virtual Pub Quiz
Cloud Comms Summit Europe Highlights
If you missed #CCSEurope21 or would simply like to re-watch it, the summit recordings are available on-demand now. Click the banner for instant access!
Day 1 Highlights


One of the big discussions of this panel was that many companies had to scramble to develop new services to handle the pandemic. It was concluded that the industry came out stronger in the end and can capitalise on the survival driven growth of 2020.
The panel also focused on hyperscalers, with all the speakers agreeing that there was both competition and opportunity from the entry of these large companies into the market.
This panel discussed the ins and outs of M&A during the COVID-19 era.
The main takeaway was that investors are becoming much more familiar with this space. This means that how your company is valued is starting to factor in a lot more granular and mundane things like how good your integrations are, if you have paid your taxes, and how your teams are organised and communicate.




We wrapped up the Day 1 with our tech innovation awards, where many companies were invited to come along and pitch themselves and their innovations for 3 minutes before a poll was done with the attendees of the event voting to decide a winner. It included guitars, quick pitches and even some St. Patrick’s Day inspired singing. This one is harder to explain so please watch the video when you have a chance and see all the great companies that took part.
The award went to Poly in the end, who impressed us all with a rousing song about anti-microbial phone coverings (seriously, find it and watch it).
Additional Topics Explored:
Navigating the “next normal”
Innovation in the Roaring 20’s
Day 2 Highlights
This panel focused on what services are available through Teams, like chat, direct routing, calling, meetings, collaboration, document editing. Panellists also identified risks such as, for every service you are selling and supporting you need to be careful if you are offering a service that Microsoft are going to start offering for free.
You need to work and find the supplementary services that you can offer that have value, that will hold value even if Microsoft move into that space.
Many people see Teams as the value but not everyone on the panel agreed. Some said they just viewed Teams as the window into selling other Microsoft services, as that is the service which people have asked for and are demanding.




This panel explored the future of the workplace post COVID-19.
One key challenge identified in this panel was that people have moved, and employers have hired people who live across different countries and regions. This means that those people will never be able to commute regularly.
Panellists highlighted the office will therefore, become a place for the high value interactions, meetings, collaboration, networking and team building.
Another big challenge identified was whether leaders lead in the way that is suitable for the new work style. Will leaders work from home themselves or insist they will be in the office every day? Will they establish a two-tier hierarchy?
CCS Europe wrapped up with an end of day Pub Quiz hosted by the Cavell team.
Congratulations to Bryan Martin at 8×8 for winning the prize which was kindly gifted by the Cloud Communications Alliance.


Additional Topics Explored:
New Channel Approaches in an IT & MSP-Led World
Learnings from serving the US market
- Understanding Network Strategies for SPs in 2021




“It’s great to sync up with people and get fresh perspectives.”


“The Cloud Comms Summit breaks all cloud communications industry barriers and creates opportunity.”


“The most useful two days I have spent this year, we learned a huge amount across some interesting and inspirational sessions and were able to meet a lot of new contacts in a very short space of time in a very open and relaxed environment. Thank you.”


“The Cavell Cloud Comms Summit really nails it for me. It’s big enough to attract a ton of interesting people from our telco target market but small enough to give you the opportunity to talk to them close up. We will definitely be coming to the next one.”


“A great opportunity to gain knowledge of key developments and progression within the Cloud Comms and Networking market, meet old friends, and make new ones. Recommended!”


“What an excellent event. Great access to some of the industries movers and shakers.”


“The CCS was an outstanding event, bringing together the brain-trust of the industry for a visionary look at the future.”


“I was impressed with the interactions by all the members and willingness to engage. I also was excited to see so many old friends.”
speakers
Find out more about the experts and thought leaders who will be speaking at the summit.
We are currently planning our speaker line-up.
Register interest in the event to be notified of announcements in relation to this event.